The first time I applied as a "non-technical" founder, needless to say that didn't work. YC seems to have a bias towards hackers (don't quote me on this, but I think they've only funded one non-technical founder project ever), and probably rightly so.

You could always try to learn php or Rails (I'd recommend latter since that's what I do for a living and fun these days) and apply to y comb. Like you mentioned you don't want to become a programmer, so are you motivated to spend weeks, maybe months hitting your head against the wall?

Or you could validate your idea and build your business in that time. Get something out asap, sell like hell and maybe if it works out and apply again (you'd probably be one of the few with a proven model and market).

If I had the option back then to outsource I would've gladly done so. That said I wouldn't trade learning Rails, then Ruby for (almost) nothing else.

This isn't a cut and dry question, can't get any more specific than this. Hope that helps a little better :)