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A comment on Ignore AMP. Parent comment

Re:Ignore AMP by willio58 on Monday December 21, 2020 @02:51PM (#25498739)
I work at a digital marketing agency and can confirm that just enabling amp on a site will increase SEO value significantly.
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Re:Ignore AMP by DeathRay2K on Monday December 21, 2020 @03:25PM (#25499155)
My conversations with Google reps and experience at an agency differ from this. My experience has been and Google reps have confirmed to me that a performant enough site will not benefit from enabling amp.

It seems like they do assume amp pages are high-performance, but they're not the only way to achieve high performance.

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Re:Ignore AMP by maxwell on Monday December 21, 2020 @03:08PM (#25498950)
Any sources or data you can share on that?
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Re:Ignore AMP by thrwn_frthr_awy on Monday December 21, 2020 @03:26PM (#25499166)
Aren't AMP results above the traditional search results on mobile?
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Re:Ignore AMP by dazc on Monday December 21, 2020 @03:49PM (#25499383)
Yes, AMP alone will not improve your organic search results but why should you care when those results come after AMP.
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