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Re:Nikon Is ending 70 years of camera production in Japan by dcolkitt on Monday December 21, 2020 @09:28AM (#25495209)
I wonder if Apple is considering them as an acquisition target. At their current market cap, the dilution be a rounding error for AAPL shareholders.

Apple’s cross functional business org makes them really effective at transferring expertise across product lines. Just subsidizing the high end camera line might be worth it to transfer technology and expertise to iPhone cameras.

(Plus slapping an Apple logo on Nikon cameras would probably boost sales overnight)

Re:Nikon Is ending 70 years of camera production in Japan by jurassic on Monday December 21, 2020 @01:37PM (#25497885)
As a Nikon shooter with pro-level gear, replacing the Nikon logo with the Apple one would be the fastest way to get me to ditch their ecosystem.