I don't understand the facebook/google bashing here. It's not as you could advertise on apple for something against apple.
It should also be clear to you what game Apple is playing here. Their end game is to do the tracking themselves and then they will slowly introduce and sell ads themselves. Their marketing department will then call it "privacy ads", but it's going to be the same as todays google/fb ads.
I think they think of it like this: Why should someone else make money off of their users? Why should they help Google and Facebook anymore than they have to?
They have also positioned privacy as a premium feature. And it is a big differentiator from Google who can’t ever say that. Google’s whole business is centered on collecting data and renting it out to advertisers.
Ford doesn't try to charge every store I visit because I'm "Ford's user"
Apple has been around an awfully long time now to assume their end game is to own ad tech...
Meanwhile, the rest of the planet who are unaware they are being tracked or can't figure out how to disable it will be clear of much tracking.
Well tough. If they are going to track people so completely then they should be up front about what they're doing and it should be opt-in. I don't want to give money to businesses big or small that what to know that much data about me.
You can still sell your own soul if you want to, the option will still be there, just so long as the rest of us can say no.
Think of Nazis using church data to hunt Jews or the US government orchestrating drone strikes.
I am not saying things like this will happen to your Facebook data, it's just that church members in 1930 also could not foresee what would eventually be done using their data.
Data collections are inherently risky. We should just avoid them wherever we can. The world is changing, take a look at China. Just because young people in the West have only seen democracy, does not mean it will last forever.
I wish this was true but I have friends who want the perceived benefits. They firmly believe handing over that data benefits them. More relevant ads, more useful services and features, more free stuff, etc. I bring up yet another place I don't want to be tracked and they just retort they want to share as much info as possible.