iPhones do likely get better longevity out of their faster hardware, mind you.
I think for some people (eg my oldest brother), the iPhone is "the best." He's not a tech person - and that might be perspective that you're missing.
I tend to agree that there are great androids that seem competitive with iPhones (disclosure: I haven't really owned a flagship phone for a while; this is one of android's issues! The flagships aren't that much better than the $300-400 phones)
But I know a lot of people who think the iPhone is the premium phone experience, and if they're going to spend over a thousand dollars on a phone, it'll be an iPhone.
My point here is that for many people, the iPhone is objectively better.
The power/performance ratio of the M1 SoC does not seem to need religious adoration to be seen as a significant step in the establishment of ARM as a real competitor to the AMD64 hegemony. The wait is now for other vendors - Samsung, Qualcomm, etc - to launch similar "desktop-oriented" SoC's which can be used by both traditional "dekstop" vendors (HP, Dell, Lenovo and to a limited extent Samsung etc) as well as traditional mobile-oriented vendors like Xiaomi. Some of those vendors will eventually produce ARM-based platforms which support user-upgradeable memory, GPUs and storage - and possibly also user-upgradeable CPUs - like they do for AMD64-based systems. Once these systems become available ARM has a real chance to take over the market.
I'm very excited about the new m1. While I'm tempted to buy it, I also can't wait to see what they do with it in their pro models. Or what the second generation looks like.
The competition is great for everyone, and Apple going all in on arm as they run from Intel's manufacturing failures is very well-timed.
I think this was somewhat inevitable, to be sure. Microsoft had Qualcomm and AMD processors in their surface [2], and I think as TSMC continues to dominate in manufacturing, we will see really exciting gains.
Also, I'm thrilled that CPUs are coming with tensor cores now. I think fast matrix operations might be separated from gpus (at the least, you no longer need a >$400 gpu for it), and that's a win for everyone, too.
In two years, we could be able to reimplement early neural network research on a macbook air! (I mean, you already can, but instead of taking minutes/hours/days, even more recent things become accessible)
[1] https://www.engadget.com/2011-05-17-bbc-loving-apple-looks-l...
[2] https://www.theverge.com/2019/10/2/20888999/microsoft-surfac...