> but if everyone can get their heads out of the hobbyist-tinkerer mindset for a moment and consider that lifetime TCO is a real and meaningful consideration for businesses

This is the hard thing for me. I just like having so much control of having hardware at home, and I've got static IPs. But it costs to power and cool them, and they aren't elastic like cloud/IaaS. Having started the move to VPSs and finding them very good for the price, I'm now trying to wrap my head around "cattle, not pets", but still with a micropreneur mindset. I think it's still worth it, and my home office is getting quieter with every server I relocate to somebody else's hardware.