I'm Swiss and i have to tell you that your 100% right!
Even the ~good privacy was slaughtered with the last Secret service law. The NDB (the Swiss CIA/NSA-komplex) has a really mixed past.
Started with the CryptoAG Skandal (aka never trust/buy Swiss security Products ever), the Data-leak (everyone had access to any digital datas...), and the Fichen-skandal (where the NDB/UNA wanted to be a bit more like the Stasi in east germany)
It might be hard to argue without suing, but legally there are provisions that if the AGB contain “surprising” terms, you have to be made specifically aware of them or they are invalid. There is currently a high-stakes case building because of this: Some of the epidemics insurances for restaurants had a provision that “pandemics” are excluded and won’t pay out for COVID-19, now restaurants are suing.
https://www.srf.ch/news/schweiz/epidemie-versicherer-kein-ge...
Also the lobby is really big...even bigger then the financial lobby:
https://www.nau.ch/politik/bundeshaus/so-viel-geld-pumpen-sc...
And that is the real interesting graphic:
