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Re:Only 17% of consumers believe personalized ads are ethica... by peterwoerner on Monday November 16, 2020 @09:20AM (#25111911)
I find that lowes and home depot have very useful personalized ads. I bough some concrete repair spackle, they saw it in the cart and suggested all of the other tools I needed (degreasers, cleaning brooms, chisel, sandpaper) that I would need as well. Which is extremely nice because the rest of their site sucks. Amazon also seems to have a nice book recommendation system.

Just as a contrast to most of the targeted ads which are mostly a waste of time.

Re:Only 17% of consumers believe personalized ads are ethica... by privacylawthrow on Monday November 16, 2020 @09:56AM (#25112365)
Retargeting and contextual advertising are very effective because the ads are based on data the advertiser knows about you.

Traditional Facebook ads are the digital equivalent of a TV commercial.