With the neglect of the product, it's no wonder it was "dying" (I haven't seen metrics to back up that claim, though I haven't looked, either). I used it quite extensively for the past five years, and hardly anything changed—even the curated "stations" of themed music seemed frozen in time. I don't see why it couldn't have been the next Spotify if they hadn't invested in it, and the new YouTube streaming platform seems like a shoddy attempt at synergizing disparate brands.