The core of Google is its advertising business, search is but one of the ways they feed that beast.
Re:RIP Google Music
by WalterBright on Thursday November 12, 2020 @05:25AM
(#25068413)
> What if search falters?
Bing?
What if search falters? If Apple or Amazon beats it, or at least cuts the most profitable aspects of it. Or perhaps people finally care about privacy and switch to Duck Duck Go. I fear google will fall apart - all of their loss leaders that serve search will die, and it will become Gmail / Youtube co. Its cloud is on life support as it is, and IT in-the-know assumes all their B-grade services will be cancelled. Plus the trust-busters are knocking! If I were to bet on which FAANG will have the most trouble in this decade, it's [G]oogle.