In addition to ctvo's points:
- there is a lack of good and real examples on how to use the product. "@joe please start working on the #design #todo", "@ed admin training", and "@someone write a report on last project #research" are not good task examples in my mind.
- the tags are not explained well, are they grouping the tasks? if so why is #todo and #ongoing tags? these are not groups, they are states.
- the process is also not explained. what do I see when I open the app? how do I mark something as done? does that remove the #todo tag the author added? what are other statuses I can add?
- "They are fully encrypted using asymmetric algorithms connected that depend on your data (like a password, for example) - this really doesn't make much sense to me. You are holding the keys and the encrypted data, so what's the point?
As per encryption, gdpr is becoming a norm, at least in europe and we wanted to highlight that because we have users in many european countries.
Respect your potential user's time. Speed up the animations across the board. There's no way to disable it, and I have to sit there and wait continuously for content to fade in as I scroll. This applies to your abstract demo animation too. It's slow.
"Featured on ProductHunt" and "Used by these teams!" both don't convey what you think they do to me: what I see is it's used by teams I've never heard of and is featured on a site that I no longer give much credibility to. Those bits are above the fold and add to my annoyance that I have to scroll further down to understand your value proposition.
I may not be your target demographic. I loathe experimenting with new, unproven products, especially with something as important as task / project management, and I'm very tired of CRUD start-ups competing solely on UX with buzzwords.
If I am your demographic, give A/Bing my suggestions a shot:
- Reduce drastically (or remove the animations) the delay in your animations
- Move your signaling to below the fold into its own section further down the page (both featured on Product Hunt and who's using you)
- Quickly give me an idea of what the tool does and how it's different above the fold both in text and via a demo