So when will they go after everyone else in this index? https://en.m.wikipedia.org/wiki/Category:Store_brands

Seriously what is with that talking point and how the hell did it get people conditioned to accept that novel nonsensical standard as "the way things should be"?

It is like an algorithim was run on random complaints against Amazon after it was told to filter on "item arrived broken" after it kept just spitting out the least helpful 1 star reviews.