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Re:iPhone 12 does not come with power charger or earbuds in ... by vr46 on Tuesday October 13, 2020 @02:23PM (#24768388)
Optional makes the supply chain worse by having to make two types of box, two production lines. Or by adding them separately you end up with more packaging material and more transport expense. This is a good move for the environment, even it doesn’t feel like it given the vast resources it must take to make the phone anyway.
Re:iPhone 12 does not come with power charger or earbuds in ... by NicolasGorden on Tuesday October 13, 2020 @02:35PM (#24768575)
I've been involved in the production of physical goods. You are right there's an increase in cost, although then the question becomes by how much.

There's the option to make the same packaging but one having an empty space where another has that space filled with these items.

Even if they had to make two separate boxes, I'd like to think that given Apple's volume, the additional costs in managing SKUs and packaging production wouldn't have too big of a hit on overall production costs. Especially when offsetting the decrease in cost of goods provided. I however don't know their numbers enough to knowledgeably argue this point. Though overall my point I think still stands regardless of the exact dollar amounts being discussed, I can't see those amounts being too serious an inpact on overall costs.