“35-50% of clicks on Reddit Ads are fraudulent”

Re:“35-50% of clicks on Reddit Ads are fraudulent” by jpadkins on Friday October 09, 2020 @02:13PM (#24732731)

if you have 3 campaigns with 3 ad networks or ad platforms, how do you measure the ROI of the campaigns without tracking?

How do you know if Facebook or pinterest is better ROI for your marketing budget?

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Re:“35-50% of clicks on Reddit Ads are fraudulent” by Nextgrid on Friday October 09, 2020 @02:48PM (#24733074)

You can do first-party tracking where every ad would link to your website with a different query parameter (https://example.com?campaign_id=XYZ).

You then just count the number of purchases from each campaign, compare that with the amount you spent on that campaign and there's your ROI.

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Re:“35-50% of clicks on Reddit Ads are fraudulent” by jpadkins on Monday October 12, 2020 @10:08AM (#24754450)

Sorry, I misunderstood your post then. So you are in favor of tracking...

The OP question was about banning all tracking.

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