> To remove dynamic ad content ignores the value that can be unlocked through targeting to more specific individuals

Is that value worth it when it opens the floodgates for scams (manual review is impossible since the amount of ads is now near-infinite instead of being limited to a single ad per ad spot per period of time), misinformation (you can target your ad to only the people most likely to fall for it, while remaining completely invisible to those who might identify it as incorrect/malicious), malware or privacy violations (ad targeting involves collecting large amounts of personal data which can then leak or be misused)?