I feel it has been a shift of focus from building new and innovative products to building supremely profitable products. It doesn't sound that big of a difference but in terms of how it affects the end user it is a noticeable change. You feel more like cattle that is being herded to buy this and that, very expensive stuff, knowing that something is off and it shouldn't be this expensive.

When trying to surpass their last year's profit margins they shouldn't do it mainly by increasing the prices. Even though the frog doesn't leap when you increase the temperature slowly, shouldn't mean you should do it.