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A comment on Ask HN: Why are some websites so bad at describing their product?.

Re:Ask HN: Why are some websites so bad at describing their ... by zallman on Thursday October 08, 2020 @07:19AM (#24718034)
Because the makers of websites are web devs and not copywriters.

I’m a copywriter that specializes in SaaS tools, and it’s literally always the case.

The founders are brilliant nerds but haven’t a cooking clue about the first thing when it comes to marketing, product positioning or delivery of their value proposition.

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Re:Ask HN: Why are some websites so bad at describing their ... by fiftyacorn on Thursday October 08, 2020 @06:25PM (#24724584)
This is the main reason, and the site's aren't pulling enough money to get copy writers
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Re:Ask HN: Why are some websites so bad at describing their ... by diehunde on Thursday October 08, 2020 @02:01PM (#24721870)
Big startups such as New Relic have editors that review everything that goes online. For small startups that are just starting sure.
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