Re:Trello co-founder Michael Pryor on pandering to power users
by jonshariat on Friday October 02, 2020 @01:10PM
(#24664717)
As a UX designer, I see this a lot. Design has come a long way in being valued but very few companies realize how absolutely critical UX is once you have a crowded market.
In the early tech days "Just build it first and maintain momentum" was enough to win in market.
Now, with the cost of running a business going lower and lower (lots of infrastructure is automated, business functions can be done by 1 person and software, etc), anyone can compete with you and if they have a better experience, users will go there instead.
So many viable business are being built by companies that punch out a niche in a larger market and designing the perfect experience for that niche.
Re:Trello co-founder Michael Pryor on pandering to power users
by chrisbrauns on Friday October 02, 2020 @01:02PM
(#24664612)
> These are big enough companies that they should be able to afford the time and resources to design easy-to-use UI that also allows the features power users are looking for
This is a really compelling sentiment. Do you have any companies you think do this well?
But it doesn't have to be either or. These are big enough companies that they should be able to afford the time and resources to design easy-to-use UI that also allows the features power users are looking for. I know some people will say it's not easy - but this is a hard problem because of management and time. If you do enough testing and iterations, you will end up with a good UI. It's just no a priority for a lot of companies.