Why would you read the press release at all? Do you expect a company to not do what's in their own financial self-interest? Look, I love nVidia. I only buy nVidia GPUs and I adore their devices like the SHIELD TV, handheld, tablet, even the Tegra Note 7. Even I can see that they're not just buying ARM on a whim. They intend to make that money back. Them using ARM to make that money is good for absolutely nobody except nVidia themselves.