Re:Removing email registration improved retention
by snowwrestler on Thursday September 10, 2020 @04:50PM
(#24436444)
"More serious trialer" is not a fixed attribute or category that you can select for. A person fits this description based solely on their behavior; they become a more serious trialer by the act of putting in their email address. From that point the causality is the same.
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Re:Removing email registration improved retention
by edmundsauto on Friday September 11, 2020 @04:10PM
(#24446822)
Yes - my point was that the narrative of "why" isn't useful. A/B tests tell you what happened. They do not provide insight into why. Yet everyone has a story they tell to fill in the why, and these stories are harmful to making good decisions.