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Re:Optimizely to be acquired by Episerver by paraschopra on Monday September 07, 2020 @12:43AM (#24396677)
Just to be clear, VWO wasn't and isn't a follower.

We started in late 2009, exactly the same time when Optimizely started and we had visual editor on day 1 and have many firsts in the market to our credit (integrating heatmaps into A/B tests, asynchronous code, Bayesian statistics and so on).

It's a perception among VC/SF crowd that Optimizely was the only innovator in the A/B testing market but that's not the truth if you actually put effort into researching. Many players, including VWO and of course Optimizely too, pushed the market in terms of innovation.

-Paras (founder of VWO)

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