I host my own content. Even then, 90% of my visitors come from search engines. This is not a problem for my personal blog, but it's a problem for my other website, which is my main source of income.

This is a much more serious problems in other fields, where you can only reach your crowd through YouTube or Instagram.

That being said, having a crowd wasn't even a thing back then. Platforms have given immensely talented people a free soapbox to show the world all sorts of things. Anyone can share something nowadays, not only people who know HTML and a few other things.