I think you can still extract a small amount of useful input from todays media. I usually go with the "inverted axe-grind" metric that upvotes info that goes against an outlet's normal bias. So, anything good CNN says about Trump or anything positive that Fox says about Obama. Those are bad examples as you would wait a while for anything to leak through. Someone needs to point their magic NLP / sentiment thingy at this and automate it. That will give the SEO optimizers something else to work on, anyhow.