Re:Asana S-1
by chrisco255 on Monday August 24, 2020 @10:44PM
(#24267705)
That's normal in a SaaS. They gear everything towards growth in revenue, not necessarily profit, since it's much easier to keep existing SaaS customers (most good SaaS have 95+% retention) than to earn new ones, and at a certain point you've got a flywheel going so that you can perhaps reduce headcount increases or stay flat while your revenue continues to grow, and then you coast into profitability from there.
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