If you count on ad revenue in any way, getting subscriptions matters. This is true even for channels that wouldn’t be categorized as (scare quotes) “influencers”. Your subscriber count directly affects your ability to turn each new video into more views and therefore more ad revenue.
Re:Moving from YouTube to PeerTube
by SV_BubbleTime on Thursday August 20, 2020 @08:23PM
(#24230570)
> If you count on ad revenue in any way,
Maybe relying on Google to share -or- arbitrarily decide not to share money that they get in from their massive advertising machine with you... isn’t a good business model?
Is it though?
I don’t make videos, but if I did it wouldn’t be as “my job”, it would be because I had information to share.
My favorite YouTube videos and channels aren’t “personalities” being “influencers”.
I guess I just don’t measure success in “popularity”. I don’t think my number one goal would be to get to people, it would be to contribute something useful to a couple people that could use that info.
I would value a good and reliable search feature over the highest possible user base, but this is all just me. I am aware there are people that need the attention / viewership more than I do.