There was a post on HN awhile back that was a blog post by a lady that was involved. She got into it thinking it would be good to make some money but she ended up with so much crap that she couldn't give it away (or sell it).

EDIT Here is the article

https://www.buzzfeednews.com/article/nicolenguyen/her-amazon...

And the corresponding HN discussion

https://news.ycombinator.com/item?id=21593480