>By increasing costs for all companies, you are making products more expensive for all consumers. It's effectively a regressive tax.

Taxing profits has zero impact on costs. The most it would affect is the viability of companies that are on the border of profitable/not profitable because it would detract from their ability to attract capital.

Apple is quite possibly the furthest away from this scenario you could possibly imagine. Taxing their profits will have zero impact on apples costs.

>here's an interesting idea: just tax rich people more

The funny thing is that whenever you try to do that a coterie of economically illiterate paid-to-be-wrong journalists come out telling you how much you're ruining things for everybody else and how little the rich will really be affected.

You can almost measure the actual impact of a tax by the intensity of the screams in the popular press about how much the average joe will get screwed and how little the rich will be affected.

And, of course, taxes that really are like that get branded differently - they're "necessary evils" or simply just ignored.