The entire article is an advertisement of their service, and it is a pretty well executed advertisement.

By the time I got to the end, I realized it was an advertisement, but still felt I had learned something useful.

Thanks! Full disclosure -- it is my first advertisement, ever, so I'm glad you liked it :)

I would challenge the assumption that this is purely advertisement, though. In my head, this is not "buy our shit™" type of post -- in fact, there's no mention of buying the subscription anywhere. All there is is a link to a demo, with a valid challenge (not a fizzbuzz/fibonacci, but one you can actually have a lot of fun with), which we provide for free to anyone, w/o even requiring valid email -- it is up to you if you don't wanna reset the password later. Instead, the post is more of a "use the right metric -- here's our experience and what has worked for us" type of post.

Would you agree that this is a more fair assessment?

As of 2 Aug, can’t read your ad. Your cert expired today.

yup, shame on me for that. thanks for headsup, this was addressed.

I would argue that the whole article is an advertisement. The second half is just where they admit it. How does this kind of trash make the front page?

Are all advertisements trash?

The article introduces a problem and a solution that they came up with. Are you saying it's trash just because they have a chance of making money off it? It's ok to have a conflict of interest, imo - the work should stand for itself, and in this case I feel it was a good article.

The article introduces a problem as though the author is a neutral third-party, and that's slimey. I generally enjoy write-ups from companies that explain why they exist. Reading this one felt like being invited over for dinner and then finding out it's a timeshare pitch.