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Re:Report: ARM is for sale and Nvidia’s interested, Apple isn’t by dralley on Thursday July 23, 2020 @10:49PM (#23935189)
Disclaimer that I really know nothing about these kinds of deals.

I understand that has historically been the case, but AMD is in a pretty good negotiating position right now, being effectively the only company that can provide what they bring to the table.

* a SoC with integrated CPU and GPU

* with high performance and decent power consumption

* and great synergy with the desktop x86 platform, in terms of developer knowledge, available tooling, and ISA compatibility with older games

I wouldn't be surprised if AMD is making a decent respectable margin this time around. And if not, what they most certainly did get, was a bunch of free R&D money for developing ray-tracing technology for the consoles, which they can now leverage through their entire portfolio.

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