Not OP, but I think it’s a general observation that a lot of the high visibility devrel folks tend to have fairly colorful personalities. This often extends to hair color. Charity Majors would be a good example of this kind of person (though she’s not in devrel).

So yes, alternative. Colorful hair, lots of visible tattoos, etc. A contrast to the sales folks, who are typically the opposite.

she's not "in" devrel but certainly every time she speaks she is performing that function (very well i might add)

devrel isnt really limited to people who formally hold that title. anyone in the company speaking to customers and potential users is doing devrel.

That’s a good point. She doesn’t have that title but it’s definitely what she does.