Re:Apple supplier Foxconn to invest $1B in India, sources say
by manquer on Saturday July 11, 2020 @12:17PM
(#23803236)
Apple has no intention of diluting their brand by selling the same flagship phone cheap in India or anywhere else no matter the duty, their BOM is very very cheap, they can drop their price if they want to.
The would rather sell SE , refurbs, older gen for such markets, while this is better than nothing and has some traction , a 2-3 year old tech is perhaps not as attractive when it will still cost $500 and more when better offerings are there
Import duty is in 20-30% (just got hiked to 30 this year) range , while it is substantial making it zero will not change the market significantly in Apple’s favour given the massive price difference, no mainstream phone successfully sells at the 1500 price point the way only Apple can.
The would rather sell SE , refurbs, older gen for such markets, while this is better than nothing and has some traction , a 2-3 year old tech is perhaps not as attractive when it will still cost $500 and more when better offerings are there
Import duty is in 20-30% (just got hiked to 30 this year) range , while it is substantial making it zero will not change the market significantly in Apple’s favour given the massive price difference, no mainstream phone successfully sells at the 1500 price point the way only Apple can.