Every Teleport thread is stuffed with questions like this, because these articles always do a really bad job of explaining what Teleport is.

Now, perhaps this doesn't matter to Gravitational. Perhaps any potential Teleport customer instantly understands what it is, and the confused onlookers are collateral damage.

But to me, it looks like the non-employee commenters are doing a better job summarising your product than you are. I strongly suspect this means you're leaving something on the table.