> Microsoft might not be the worst choice simply because their business model doesn't revolve around monetizing my personal information.

Yet they seem intent on collecting as much data as possible.

At least I know some of it will be used in an attempt to make their product's UI better for the user.

Compared to google which continues to make their UI more hostile to users with each iteration.

I don't know why you would assume that Microsoft uses their ill-gotten user information to make their UX better and Google to make theirs worse. Is it just because Microsoft's products' UX cannot be made any worse?

I know right. I don't get it. I would expect a company like Microsoft that makes most of their money selling to businesses would take privacy and security more seriously.

my understanding is that most of the web reports back to Google anyways:(

I mean, sure, but there's plenty of add-ons and filter lists that would make the web stop doing that.