Re:Substack has spawned a new class of newsletter entrepreneurs
by woah on Thursday July 02, 2020 @10:33AM
(#23713545)
Do you really think they intentionally chose to collide with someone’s GitHub username???
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Re:Substack has spawned a new class of newsletter entrepreneurs
by yoshuaw on Thursday July 02, 2020 @04:41PM
(#23717788)
Sure do.
Substack the company was founded in 2017 [1]. At that point Substack the person was already a household name in open source — with 76.000 GitHub stars to his name his projects' popularity were on par with the likes of Mozilla [2].
Naming an upstart company after a household name that isn't protected by copyright is incredibly clever. You get to use an established and trusted name, but can't get sued for using it.
[1]: https://www.crunchbase.com/organization/substack#section-ove...
[2]: https://web.archive.org/web/20170115065014/http://git-awards... — GitHub stars aren't a perfect metric, but it's the best I can come up with to convey the degree of name recognition back in 2017