I really wish YT would drop the 10 minute cutoff for mid-roll ads. It's a destructive incentive to the platform. Let creators put ads wherever they want on whatever length video they want (within reason and with abuse checks). Then you won't get 7 minute videos with 3 minutes of added fluff just so they can be better monetized.

And we can ignore creators who over-monetize if we want (or buy Premium or use adblocking).