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Re:Zoom to bring end-to-end encryption to all users, includi... by kennywinker on Thursday June 18, 2020 @05:18PM (#23568154)
The difference I'm hoping to draw out is that virtue signalling implies the person doesn't actually care, just wants to be seen as virtuous.

Buying CFL lightbulbs is performative climate action.

Buying CFL lightbulbs is virtue signalling climate action.

One of them is about the action - buying bulbs isn't effective, the other is about the person - if you buy bulbs you are fake. Perhaps "performative" fails at making this distinction clear enough, but I'd like a way to imply that someone is all-talk-no-action, without undermining their actual belief in something.

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