"Non-profit" doesn't mean you don't make any money, it means you spend all your money. I went to a tiny liberal arts college you've never heard of, with a 1300-student enrollment today. The president makes well over half a million dollars a year. There are half a dozen deans making anywhere from $75-250k. A career services department run by a six-figure employee who has never held a job outside of that college (for real). They're technically a non-profit but with a sticker price of $40k a year and actual per-capita revenue somewhere in the high $20's, that is a lot of money to spread around to administration while you have 150-person lectures taught by a $25k/yr adjunct.