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Re:GiftRocket (YC W11) Lets You Send Gifts That Can Be Redee... by wallabe on Monday March 21, 2011 @02:08PM (#2350877)
How many billions do people spend on gift cards each year? Must be a multi-billion market...and that's constrained by the fact that with normal gift cards merchants must actually opt-in to start offering gift cards. With this it seems like they're able to expand the market by offering "gift cards" to places that haven't opted in or signed up. That's brilliant.
Re:GiftRocket (YC W11) Lets You Send Gifts That Can Be Redee... by mahmoudimus on Monday March 21, 2011 @04:11PM (#2351348)
This is essentially the gist. Plus, it's super simple to send a GiftRocket. It's usually very painful to get a gift-card at stores, like, me physically being at the location.

This is much more convenient.