Re:I Can't Breathe
by A4ET8a8uTh0 on Saturday May 30, 2020 @11:45PM
(#23367004)
It is. And it is hard to overstate given that in any large institution that kind of post has to go through multiple layers of bureaucracy. Doubly so in a bank. While I can't shake off the feeling that there is a cynical calculation there for some good PR, I believe it is still a good move.
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A C-level exec needs to pass "multiple layers of bureaucracy" to post a personal note on the company blog? That seems excessive, even for a large corporation. If you can't trust your executive management team to represent the company, what are they good for?
Do you have any idea how PR is managed..
Coming from a University research background for the last 5 years after obtaining my PhD, no I don't. Could you elaborate on this?
What process would this CFO need to go through to share this possibly "contentious" post on one of the world's largest and globally recognised banks' websites?
At a minimum it has been reviewed by the PR / marketing manager, legal team, and more than likely the CEO. There was also a lengthy editing process.
A large company doesn't release anything without a review like this, no matter how mundane. You can bet they will double down when discussing sensitive social issues.