I think the majority of their current success is through integration into the restaurant websites. They understand how to get to their users, I just think they could be a lot better about giving them a good user experience.

And if they can get this much money with such a terrible customer experience, imagine how much money they could make if they made it easier to use, reputable-looking, and more visually appealing.

You don't get it. They provide terrific cusotmer service - they solved the problem I had and I am very happy about it. Yes, the web site could be better, but the core problem is solved. SOLVED.

There is difference between having a car to go places any time and not having one and dependig on friends or buses and their schedule. The car may rattle and AC may be broken, but is a lot better than not having the car. And theirs is the only car in town.