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Re:No cookie consent walls, scrolling isn’t consent, says EU... by ggreer on Wednesday May 06, 2020 @02:43PM (#23094755)
I can think of several other reasons:

- A/B testing.

- Limiting the number of articles a non-paying user can read per month.

- Persisting form data and shopping cart info. (Not all sites require an account to order stuff from them.)

- Improving recommendations based on what someone has liked or viewed on the site.

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