Their potential market will certainly be _lower_ while the pandemic is ongoing, but there's plenty of high-income folks who haven't been materially effected by the epidemic and might still want a luxury car. Most people I know are in the work-from-home crowd.
There is the possibility that this might not be that big of a deal, given that they're a growth company. Depends how production-constrained they really are without trying to induce additional demand through advertising and so on.
Economic uncertainty, even with financial security, is almost certainly going to delay many car purchases. If you don't know whether we're going into 2021 with 20% unemployment, its pretty easy to decide to hold off a year. Also cars are being used close to 70% less during the lockdown.
Re:Tesla Q1 2020 Update
by imtringued on Thursday April 30, 2020 @03:40AM
(#23028419)
I seriously hope nobody gets fooled into believing that those oil prices will last more than two years and consequently buy a gas guzzler.
They'll also need not economically stressed out customers around the world, which right now isn't really happening. If the low oil-prices won't halt the electric cars industry then the fact that they still have comparatively high prices will most certainly will.
A few months ago I was saying that the industry needs cars worth 25,000-30,000 euros/dollars in order to really take off, i.e. that it needs its mass-produced electric Honda Civcs and VW Golfs, with this depression-like crisis that is about to commence I'd say that it needs its Mitsubishi Colts/Mirages, Dacia Sanderos or Nissan Versas, i.e. electric cars that will cost at most 10,000-12,000 euros/dollars.