A lot of people care, in general, if money they pay - or which is acquired by virtue of their custom (eg money a company gets by unlawfully mining 'clients' social data, as appears to be the case here) - goes then to fund malevolent actions such as racist violence.

The subject here, Patton, may be reformed, but there's a substantial possibility they are not and are using their ill-gotten money to fund further hate crime, or other anti-social racist activity.