Re:I Spent $6M on Google Ads Last Year
by prepend on Tuesday April 28, 2020 @06:48AM
(#23005667)
Google is the only organization with the data to show this happening at scale and they don’t have incentive to connect all the one-off anecdotes.
So while it is risky, not sure how they could be caught. I don’t think they are running click fraud bots, but it’s hard to quantify how hard they work to stop them.
A friend of mine estimated that 1/3 of ad spend is click fraud but it’s just in the wash because it’s hard to stop.
So while it is risky, not sure how they could be caught. I don’t think they are running click fraud bots, but it’s hard to quantify how hard they work to stop them.
A friend of mine estimated that 1/3 of ad spend is click fraud but it’s just in the wash because it’s hard to stop.