Re:Y Combinator cuts its pro rata stake and makes later inve...
by JamesBarney on Friday April 17, 2020 @03:20AM
(#22896915)
I think that's using a very broad definition of marketing.
Convincing founders to give you money, finding employees and convincing them to join you, marketing or selling to customers are very important skills. But they are fairly diverse and I don't think there is a lot of overlap in the skill sets.
Even just something like "market to customers" can require very different skills depending on your budget, target customer, market segment and could involve such diverse skills branding, networking, inside sales, outside sales.
I think you're right they're very important but I think devs tend to way overestimate the overlap and underestimate how deep and diverse the knowledge bases are.
Convincing founders to give you money, finding employees and convincing them to join you, marketing or selling to customers are very important skills. But they are fairly diverse and I don't think there is a lot of overlap in the skill sets.
Even just something like "market to customers" can require very different skills depending on your budget, target customer, market segment and could involve such diverse skills branding, networking, inside sales, outside sales.
I think you're right they're very important but I think devs tend to way overestimate the overlap and underestimate how deep and diverse the knowledge bases are.