Re:GoPro cuts workforce, changes sales strategy
by Retric on Thursday April 16, 2020 @11:10AM
(#22890167)
Every year you get millions of new customers who start adventuring for the first time. Things also get lost or break etc so it seems to be a viable long term business.
This is common for durable goods. You get a spike of initial sales and steady stream after that, the difference is microwaves spiked decades ago and GoPros’s peaked more recently.
Re:GoPro cuts workforce, changes sales strategy
by bonestamp2 on Thursday April 16, 2020 @11:16AM
(#22890246)
This is a good point, and the new accessories that make GoPro 8 so much better for content creators just landed at the same time as the coronavirus, so that's unfortunate timing from a business standpoint.
I've bumped tons of fellow travelers that use them just for raw convenience when making travel videos. I.e. I don't just use it that one time a year I snowboard, it also comes with me to the beach, when I try kayaking, trying to get cool sakura shots, etc.
Then there's bicyclists and motorcyclists (again, me) that use it as a "dash cam."
Thing is I'm all of the above... and I'll probably never buy another gopro. I have a gopro. It works extremely well. Best in class. The only time I'll buy another is if I lose this one or it breaks. Sometimes I buy batteries and the like but those are maybe 30, 40 bucks. And I have no interest in their moonshot cloud whatever bullshit. So I'm not sure how businesses like that continue to make money.