Re:The relevance of IP addresses in the tracking ecosystem [...
by parhamn on Wednesday April 15, 2020 @03:31PM
(#22881995)
> I honestly didn't follow your Google search/wifi example.
Sorry, wasn't clear there. I generally don't think the 'match' thresholds need to be that high for effective (in terms of dollars earned vs spent) targeted ads.
In the google example: if a friend comes over a searches for designer watches odds are the whole IP/home is a decent enough target for designer watches.
Sorry, wasn't clear there. I generally don't think the 'match' thresholds need to be that high for effective (in terms of dollars earned vs spent) targeted ads.
In the google example: if a friend comes over a searches for designer watches odds are the whole IP/home is a decent enough target for designer watches.