Thank you and great question! Zapier is great for simple tasks like sending data from one app to another, but isn't well designed for more complex operations like handling large arrays of data, or writing custom code. More broadly, Zapier and other tools like Tray and Integromat are more focused on RPA, which typically means automating internal business processes.

Our focus is specifically on developers and product teams, and on helping build integrations between their core product and 3rd party services. Paragon is designed to handle use cases like building custom endpoints, fanning out arrays, and writing custom cloud functions - we even expose access to npm, so developers can do some pretty heavy lifting if they need to.

I love your suggestion to allow importing cloud functions. One of our goals is to eventually allow you to sync functions directly from a Github rep - another example of how we aim to cater more to developers.