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Re:U.S. airlines want a $50B bailout. They spent $45B buying... by al_chemist on Tuesday April 07, 2020 @12:49PM (#22804895)
4. Invest it in your core biz.

5. Invest it in research

6. Buy other companies to extend your core biz.

Re:U.S. airlines want a $50B bailout. They spent $45B buying... by basch on Tuesday April 07, 2020 @01:08PM (#22805145)
6a. Buy a company to get into a new line of business (Comcast/NBC, Yammer/LinkedIn/GitHub), a transformational divestment followed by rebirth (IBM, Nokia)

6b. Buy up and coming evolutionary competitors before your way is obsoleted by their way. (Red Hat, Instagram, WhatsApp, all the SD-WAN companies getting swallowed.)

6c. Buy competitor and dismantle it to consolidate and reduce competition.