I am not on a high moral ground to talk about ads.I am a web developer, yet I use ublock Origin.

Now, that I have some money, I am willing to pay for subscriptions, because that would mean high quality content, not because of ads. However, there were times in my life when I barely had what to eat and I barely afforded to pay for the Internet connection and paying subscriptions was the last things I was willing to do.

I suppose many of the 7 billion people living on Earth are poor enough to not afford paying for subscription.